Moasis Announces Strategic Partnership with Appcelerator
July 23, 2012 | By Jason |
Alliance Will Bring the Moasis Hyper-Local Advertising Platform
to Appcelerator’s 300,000+ App Developers
West Palm Beach and San Francisco, July 23, 2012 – Moasis™ announced today it has formed a strategic partnership with Appcelerator, a leading mobile app development platform for iOS, Android and desktop devices. Under terms of the agreement, the two companies will work together to provide the Moasis Geo-Grid™ Display Platform as a monetizing option for developers building their apps through Appcelerator.
The strategic partnership announcement comes on the heels of today’s introduction of the Moasis Geo-Grid Display Platform, a unique geography-based solution for targeted local mobile advertising. The Moasis Geo-Grid Display Platform delivers ads, content, coupons or other promotions to potential customers while they are within a business’ locale. Working through ad exchanges, the Moasis Geo-Grid Display Platform has reach to virtually any Internet-connected and location-enabled device, from phones, tablets and laptops to streaming video and audio services, cable TV, transit system signage, digital billboards and more.
“We are always looking for either best of breed technology or a highly differentiated offering in evaluating strategic partnerships, and Moasis impressed us on both criteria,” said Spencer Chen, Head of ISV and Ecosystem Partnerships, at Appcelerator. “By delivering targeted ad content to local consumers, we believe apps developed on the Titanium platform with the Moasis Geo-Grid capability will be highly attractive to advertisers and exchanges looking to place ads at the local level.”
Appcelerator was recognized as a visionary by Gartner Group in its “Magic Quadrant” for Mobile Application Development Platforms for 2012. To date, Appcelerator’s Titanium and other app development products have been used by more than 300,000 developers who have deployed more than 40,000 apps on more than 50 million mobile devices. Approximately 500 new apps are created through Appcelerator daily.
“We could not be more pleased that the Appcelerator leadership team quickly recognized the value of the Moasis Geo-Grid and its potential in helping app developers realize their monetization goals,” said Moasis CEO Ryan Golden. “We believe this is just the beginning of what will be a very strong partnership where we are working together and providing app developers the best tools for their success.”
Appcelerator’s Titanium is the leading mobile platform of choice for thousands of companies seizing the mobile opportunity. With more than 40,000 applications deployed on 50 million devices, Appcelerator’s award-winning Titanium Platform leverages over 5,000 mobile device and operating system APIs to create native iOS and Android apps, and HTML5 mobile web apps. Customers who standardize on the Titanium Platform get to market 70 percent faster and can quickly optimize business results with analytics-driven insights into user behavior and application performance. Open and fully extensible, Titanium makes it easy to integrate data, content and services from a variety of sources into mobile applications to leverage best-of-breed capabilities. Appcelerator Cloud Services (ACS) provides instant social, location, communication and content features for user-centric mobility. Appcelerator’s worldwide ecosystem includes 300,000 mobile developers and hundreds of ISVs and integration partners. Please visit http://www.appcelerator.com.
Moasis simplifies geo-centric content delivery and analytics to mobile phones, tablets and beyond utilizing its proprietary Geo-Grid technology. The innovative Moasis Geo-Grid Display Platform helps businesses deliver messaging to their target audience wherever they are. The Moasis platform and its real-time bidding engine create a level of accessibility for companies of all sizes. The company’s goal is to provide the best geo-centric mobile opportunity ever seen on any mobile device. Visit us on the web at www.moasisglobal.com.